February 8, 2025

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NPD, IRI Are Merging to Form Larger Analytics Business

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Information and facts Methods Inc., generally regarded as IRI, and The NPD Group have signed an agreement to merge, producing a main info supplier in the retail house.

Both equally IRI and NPD provide details, technological know-how and analytics across lots of sectors, which includes splendor and clothing.

A lot more from WWD

The aim of the mixture is to create a leading world-wide details provider that can offer shoppers a much more total picture of retail and obtaining patterns, the firms claimed.

Hellman & Friedman, a personal equity company that owns a majority posture in NPD, is purchasing a majority stake in IRI with designs to merge the businesses jointly. IRI investors Vestar Capital Associates and New Mountain Capital will keep on being invested in the put together corporation.

The offer is predicted to near in the second half of the yr, and terms were not disclosed.

With each other, NPD and IRI plan to perform with brands and vendors to create better service options for shoppers, reply to traits and mature their companies.

In a statement, IRI president and chief government officer Kirk Perry said the merger provides IRI abilities that it does not have, and that together, “IRI and NPD will have impressive technology, analytics, facts methods, talent and geographic achieve to best support the expansion of the world’s top manufacturers and shops.”

Evercore, Goldman Sachs and Guggenheim advised IRI on the offer, though Jefferies recommended NPD and H&F.

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